Tag: swim lanes

How often have you seen a TV clip from a fashion show – Milan, London, New York – and thought to yourself “What on earth are the models wearing?!”.  Business analysts can be guilty of something similar. Sure it’s a model, but what does it mean, what’s it trying to say? In the fashion industry, models are used to communicate (to bring to life) a designer’s ideas and creations. But they also go one step further – helping us the…