Tag: business value

To answer this question we need to understand what business value actually is. As an employee, adding value can translate into improving processes, providing better customer service, reducing time to market, delivering better products/services. However to a shareholder or company owner there’s only one value metric – increased profits. This is achieved by selling more or spending less. It’s not for nothing that most CEOs have a sales or accounting background. That’s not to say that business analysts need sales…